Location Lenexa Kansas Job type Full-time
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Will You Be Aptora’s Next Marketing Director?

Salary: $63,475 to $93,450 (negotiable)
Benefits: Aptora has a generous benefits package.
Job Type: Fulltime and permanent.
Work Location: You will work in our Lenexa Kansas office, and you may occasionally work from home.

About Aptora

Aptora is in our 25th year and based in Lenexa KS.  We were voted one of the best places to work in the Kansas City area. Aptora is privately held and a financially strong company with a high growth projection.  We deliver award-winning enterprise-level contracting business management software. We build it, market it, sell it, and support it. The market we are in is super-hot right now in terms of growth and VC activity.

Who We Are Looking For

Aptora is seeking a proven marketing veteran who will grow our brand and increase our online presence.  The candidate must be passionate about marketing and always looking for better strategies, methods, and techniques. They will report directly to our General Manager.

We want a person who is educated, experienced, and knows what to do (or can figure it out). We want them to tell us what they need to do and no ask us what to do.

Required Qualifications

  1. You must have five years of hands-on experience managing all aspects of digital marketing.
  2. Bachelor’s Degree in a relevant discipline.
  3. You need to know how to use video equipment, video editing software, and graphics design software.
  4. You need to be able to produce videos and manage live streams.
  5. You need to be a good writer and storyteller.
  6. We want someone who is creative, daring, and always looking for a better way.
  7. Proven success in developing marketing plans and campaigns.
  8. Metrics-driven marketing mind with an eye for creativity.
  9. Must be relationship-focused, agile, and a great communicator.
  10. Must have experience managing a team.
  11. Be an expert in Google Ads and Facebook Ads Manager.
  12. Have a very good understanding of PPC, SEO, and Google Analytics.

Your Responsibilities

The bottom line is that you will be responsible for creating qualified leads with a good ROI. Here’s how you will do that:

  1. Develop effective strategy and execute successful marketing campaigns. You will oversee all marketing activities for the company.
  2. Build creative marketing campaigns for new software applications that we develop.
  3. Design ads, write copy, write articles, post to websites, publish videos, design logos, name products, and create other collateral relative to your marketing campaigns.
  4. Create, manage, and optimize SEO, paid search, paid social, and other relevant areas.
  5. Evolve our email campaigns and lead nurturing programs.
  6. Establish and maintain important relationships that can help build our sales channels.
  7. Research trends so that you can recommend features, products, and services that will help drive revenue.
  8. Develop and maintain analytical data to evaluate the ROI on your efforts. Evolve and adjust strategy accordingly.
  9. Recommend budgetary and staffing needs.

Your Next Step

Please send us your resume and cover using this form.

Click or drag files to this area to upload. You can upload up to 2 files.
Please attach a cover letter and resume. For security reasons, we can only accept PDF file formats. Thank you very much for your interest.
Please include any other information that you feel like providing and is not already part of your cover letter and resume.

 

Problems with the form? You may email your resume to careers@aptora.com