Yes, it will. The software keeps track of marketing expenditures, how profitable those marketing expenditures are, which of your customers have aging equipment, your customers birthdays, mailers, email, when you last emailed the customer and why, when you last called them and why, when you last mailed them a letter and why, and much more so you can tailor your message uniquely to each customer you interact with.
Will your software help us improve our marketing tracking?
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